UK pubs still play an important role in providing a community service and somewhere for individuals who live in remote areas to socialise. Traditionally pubs in rural areas often reside on large pieces of land. However, this land is usually barely utilised to its fullest potential. Due to this fact rural pubs are now being encouraged to convert their unused land into campsites or ‘glampsites’. This would then help unlock a huge potential for new additional stream of revenue.
Figures released in December 2017 by pitchup.com, a search website provider for all types of camping and caravanning in the UK and Ireland, showed that the domestic camping and caravan market is worth £2.4bn per annum. The report encourages pubs to take advantage of this market by getting on board so they can enjoy a slice of this potential income.
Pubs urged to unlock the revenue potential of camping
Dan Yates, founder of Pitchup.com believes that converting wasted pub land into a campsite could be the saviour of businesses in future and prevent pubs being turned into mini markets.
“Pubs are a great British institution and yet the decline in numbers is continuing at a steady pace with Camra reporting that 31 pubs close every week. Of those which close, on average two per week become supermarkets. In small villages and hamlets around the UK, pubs play a pivotal role in providing a community service and somewhere for remote villagers to socialise. We’re keen to help keep our pubs alive by building on and supporting the business rather than changing it entirely.”
Yates continued by saying that nowadays many camping and leisure companies build and deliver glamping options such as shephreds huts and this is a lead the rural pubs should be following. He believes that with a small amount of thought and effort it is not hard for a pub to put their unused land to good use and turn it into a profitable and popular campsite.
pitchup.com reported that they only have 29 bookable pub camping sites on their books. Over the last 12 months, they have taken over 4,000 bookings for campsites located at pubs bringing in a value of £303,000. This then equates to £10,448 per pub per year in additional income. These figures alone show the earning potential that is going to waste if rural pubs don’t start putting their unused land to good use. The earning potential of having a campsite is there they just have to put a little effort in and capture some of that market.
If you are considering turning your unused land into a camping then why not give Timber Leisure a call on 01424 251479 or email us at email@example.com for more information.
About Timber Leisure
Timber Leisure supply quality, attractive bespoke handmade shepherd huts suitable for businesses looking to add a little glamping experience to their campsite. If you are looking for the perfect solution to help improve the revenues at your pub or existing campsite or leisure park, then shepherds are exactly what you are looking for!
Based in Eastbourne, Timber Leisure are able to deliver shepherds huts throughout the UK including Sussex, Kent, Hampshire, Cornwall and Devon, Suffolk, the Lake District, Yorkshire, Wales and Scotland.